Created an online cosmetics store
It is very easy to fall in love with South Korea: today the whole world is waiting for new products from Samsung, watching pop idols from BTS and Blackpink, watching “The Squid Game” and “Parasite”. In Korea, a real cult of beauty reigns, the scale of its beauty industry is growing rapidly. A couple of years ago, entrepreneur Ksenia Begbeder drew attention to this trend: she realized that the import of Korean cosmetics to is a very promising niche.
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